The next step after screen printing was to do more research about editorial and layouts. Seeing different styles gives me a lot of inspiration about visual hierarchy and grid systems. When I was in the studio David gave us some magazines which had interesting typography and editorials. I took photos of designs which I think looked interesting and similar to my style for inspiration.
The editorials above are from a magazine called ‘Typography’. The design on the left is the one that caught my eye first. I think the style is really good, the blend of patterns and typography works well together. The light yellow as background really makes distorted patterns stand out. Which then the white type randomly positioned around the page really catches your eye to figure out what it is. I really like the distorted patterns in the background as if it those patterns together mean something as they blend into each other as some points. It looks like there were a type but been distorted into patterns. Also, the typography work on the right is also really good. The way type starts to distort from the ends and loses the neat form creates sense of destruction. The way white type is placed on top of a dark black background resulted in contrast which enhanced the typography and created a strong visual impact on the design. The ‘g’ is also really interesting as it looks like it’s been layered several times but slightly off position to create a depth.
The editorials above are also I thought was interesting with the imagery, typography work and layouts. The double page spread on the left, I think it really works well as the imagery stands out on light background. The contrast on dark and light areas do create a created a strong impact on the visual image. The layout of texts do work well with the imagery. The headline is created with bold geometric type faces with large point size to fill in the space. The colour black is used to go with the imagery on the first page but white on the ‘profile’ to emphasis the word. This creates a strong visual hierarchy as your eye focuses on the ‘profile’ when you look at the page then you read the headline and move on to the body text. This makes it easy to follow the structure of the page and the reader to stay focused.
LAYOUT IDEAS
These are my layouts ideas sketched on on paper. They were very vague but the outline of the layout is there which I just wanted to sketch them on paper. These layouts David said he liked the most and has the strong visuals. The ones on the bottom 4 is the ones I feel more confident and feel like they could work well digitally. The first one design is focused on pattern on the first page, which covers the whole page. The second page is where the body text will be placed in the centre of the page to keep the focus on the page. However, I also have designs which imagery fills both pages such as the third one. The distorted imagery covers double page spread from the middle and body text under neath and above. I think this could visually work well but it will be hard to balance the imagery which is crowded, too much going on with the body text around it.
These layouts are more focused on typography and the position of type on the double page spreads mainly focused on the cover. I have ideas about randomly placing the type around the page which looks really good I have seen many designers work with the same style. This creates a good hierarchy as the reader follows the type to understand what it is. Also, other designs focuses on ‘Perpetual Present’ positioned in a slant across the page. This could work well but the choice of font is really important. It can cover too much space on the page creating a crowded page full of text. Most of the layouts are focused on filling both pages which I do like that style I think it creates a strong image as a whole, the reader can see everything as one whole image.
These layouts were mainly focused on photographs or illustrations as imagery which is why they’re very simple and clean in the theme. I focused on the white space and using photographs placed randomly on the page as collages or one large image positioned on the centre of the page. Also, body text was going to be placed next to the imagery to fit with the context and gives the reader chance to create a visual image when they’re reading the article. I think imagery is really important in this article. The style of these layouts are different from the rest in the theme and tone. These layouts are cleaner focused on the context. I think I will go with the first and second set of layouts as I feel like they fit my theme the most. These layouts were mainly inspired by the magazine design as I saw on Behance called ‘Paradiso’. The subtle style of layout focusing on the typography and photographs worked really well together.
Busra Yildiz 